The Africa CX Experts

Customer Service Week

Customer Service Week (CS Week) is an international event celebrated annually during the first full week in October when customer-oriented organizations and institutions around the world recognize the importance of customer service excellence to their organizations. The 2023 Customer Service Week will run from the 2-6th of October 2023.


What is the Customer Service Week

Customer Service Week has been celebrated in the United States since the late 1980s. In 1991 the U.S. Congress proclaimed it a nationally recognized event. Customer Service Week celebrations have since spread across the globe and in 2016 the Week was celebrated in all 50 U.S. states and 60 countries. The range of organizations participating is equally broad, including leading financial, healthcare, insurance, manufacturing, retailing, hospitality, communications, not-for-profit, and educational organizations, as well as government agencies, and others. 

Customer Service Week 2022

Why should my Organisation Celebrate

It provides a unique opportunity for service and support professionals around the globe to join in a celebration of the important role that customer service plays in every organization.

It is an opportunity to show your customers your dedication to good customer service, thank your team for their role in improving customer service, and reflect on what needs to be improved.

The five core goals of the Week are:

  1. Celebrate front-line staff who are the flag bearers of the company.
  2. Thank customers for their loyalty.
  3. Remind your team of the need to be a customer-centric organization.
  4. Tell your customer service success stories.
  5. Renew your dedication to service excellence.

One week of Excellence

Theme for each day

Africa will join the world to celebrate CS Week in 2023 from Monday 2nd October, through to Friday 6th October. The themes of each day are as follows: ( By Institute of Customer Service

  • Day 1: The Future of AI
  • Day 2:  Service with respect day.
  • Day 3: Customer Service as a Profession.
  • Day 4: Driving sustainable growth.
  • Day 5: Service Recognition day

The 2023 Customer Service week Theme

These flash cards and Customer Service week logo can be downloaded and used without prior permission.


Customer Service week ideas

Here are some ideas your team can select from on how to celebrate the CS week.

  • Create awareness within your team on the  week. Why it is important to celebrate and how your organization shall be observing the week.
  • During the week, decorate the front store or offices to let the customers know you are celebrating them and those who offer tireless services towards them.
  • Put on customer service week t-shirts, face caps, pins or gadgets to create awareness about the week.
  • Send thank you messages and emails to customers.
  • Appreciate your team for the efforts they are putting in place to serve the customers.
  • Thank other stakeholders within the supply chain who make it possible for your team to serve the customers well.
  • Share candies, gift cards and other gifts to customers as they visit the store throughout the week.
  • Management team should join the front-line staff in receiving customers to show the dedication of management to customer experience.
  • Recognize your team members for their service and dedication. Genuinely identify outstanding behaviors and dedication to good service and recognize these efforts.
  • Present certificates of appreciation to individuals, departments and groups that have significantly contributed to improving the level of service offered to customers.
  • Use each day of the week to reflect on the theme for each day. Begin with a kick off meeting; identify where the organization is, what challenges faced and what can be done to become a customer centric organization or to maintain the standard.
  • Teach by example. Let the team brainstorm on how to improve the level of customer experience and put the solutions to practice each day during the week.
  • Get back office staff to spend some time in the front office to get a feel of service at the front desk and share experiences.
  • Perfect time to remind your team and your customers of your customer bill of rights. If you do not have one, create your own customer bill of rights and display this for the customers to see.
  • Create a customer service code of conduct. A list of desirable behavior you expect from your team members in view of ensuring consistency in customer service delivery.
  • Organize an event for your customers and together with your team celebrate the customer and the team.
  • Share the customer service week celebrations on your social media handles and join the world in celebrating the customer service week. #CustomerServiceWeek #CSWeekAfrica 

Customer Service Week 2022

Gadgets, flyers, logo

Here are flash cards, logo and other materials which you can download and use on your gadgets, materials and designs for the week. (The flash cards, designs and logos can be used free of charge, organisations can add their company logos to the designs).

We are the Africa CX Experts

Book a guest speaker, Trainer or animator for the week.

Would you like to have a guest speaker, trainer or consultant to accompany you through your customer service week? This is what we can do for you:

  • Give inspirational and educative customer experience talks, that reminds your team of the value of great service and the role each person has to play.
  • Provide you with employee focused customer service training. Both online and face to face, during the customer service week.
  • Animate group discussions with your team on the 5 themes of the week, each day during the customer service week.

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